Communication : the Canadian experience /

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Podrobná bibliografie
Hlavní autoři: McPhail, Thomas L., 1942- (Autor), McPhail, Brenda M. (Autor)
Typ dokumentu: Kniha
Jazyk:Angličtina
Vydáno: Toronto : Copp Clark Pitman, c1990.
Témata:
Obsah:
  • Pt. 1. Introduction to mass communication theory: Communication: a survey of its basic elements
  • Five concepts of mass communication
  • Culture and communication: The Canadian perspective
  • Pt. 2. The print media: The fourth estate: the development of newspapers in Canada
  • The concept of new: what are the issues?
  • Pt. 3. The electronic media: The Canadian broadcasting system
  • Facing the technological challenge
  • Broadcast policy: confronting the issues
  • Pt. 4. Telecommunication and the information economy: Telecommunication: the Canadian environment
  • Telecommunication and public policy
  • Pt. 5. Releated media issues: The media and politics
  • The media and advertising
  • The media and the law
  • Pt. 6. Conclusion: Canada as a communication laboratory.