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|a POSLANO DO SKCR
|b 2009-01-09
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|a 0-7730-4685-2
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|a (OCoLC)ocm20756894^
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|b eng
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7 |
|a 316.4/.7
|x Sociální interakce. Sociální komunikace
|2 Konspekt
|9 18
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|a (71)
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1 |
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|a McPhail, Thomas L.,
|d 1942-
|7 jo2014838882
|4 aut
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| 245 |
1 |
0 |
|a Communication :
|b the Canadian experience /
|c Thomas L. McPhail, Brenda M. McPhail.
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| 260 |
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|a Toronto :
|b Copp Clark Pitman,
|c c1990.
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| 300 |
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|a 400 p. ;
|c 23 cm.
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| 504 |
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|a Includes bibliographical references and index.
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| 505 |
0 |
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|a Pt. 1. Introduction to mass communication theory: Communication: a survey of its basic elements -- Five concepts of mass communication -- Culture and communication: The Canadian perspective -- Pt. 2. The print media: The fourth estate: the development of newspapers in Canada -- The concept of new: what are the issues? -- Pt. 3. The electronic media: The Canadian broadcasting system -- Facing the technological challenge -- Broadcast policy: confronting the issues -- Pt. 4. Telecommunication and the information economy: Telecommunication: the Canadian environment -- Telecommunication and public policy -- Pt. 5. Releated media issues: The media and politics -- The media and advertising -- The media and the law -- Pt. 6. Conclusion: Canada as a communication laboratory.
|
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|z Kanada
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|a mediální komunikace
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|2 czenas
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|a communication in mass media
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| 650 |
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|a mass media
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| 655 |
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|a McPhail, Brenda M.
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