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03007cam a2200793 i 4500 |
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MUB01006455171 |
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CZ BrMU |
| 005 |
20191122111138.0 |
| 007 |
ta |
| 008 |
191115s2020 xr a e 000 0 cze |
| STA |
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|a POSLANO DO SKCR
|b 2020-01-13
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| 015 |
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|a cnb003159670
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| 020 |
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|a 978-80-271-2567-8
|q (brožováno) :
|c Kč 299,00
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| 035 |
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|a (CZ-PrNK)nkc20193159670
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|a OLA001
|b cze
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|e rda
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1 |
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|h eng
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|x Řízení a správa podniku
|2 Konspekt
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|a (035)
|2 MRF
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| 100 |
1 |
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|a Godin, Seth,
|d 1960-
|7 xx0053853
|4 aut
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| 240 |
1 |
0 |
|a This is marketing.
|l Česky
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| 245 |
1 |
0 |
|a Tohle je marketing! :
|b zcela nový přístup k marketingu, prodeji a reklamě /
|c Seth Godin ; překlad Eva Mašková Křápková
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| 250 |
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|a První vydání
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| 264 |
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|a Praha :
|b Grada,
|c 2020
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| 300 |
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|a 206 stran :
|b ilustrace ;
|c 23 cm
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| 336 |
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a bez média
|b n
|2 rdamedia
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| 338 |
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|a svazek
|b nc
|2 rdacarrier
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| 500 |
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|a Přeloženo z angličtiny
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| 500 |
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|a V knize uveden špatný rok vydání, správný je 2019
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| 504 |
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|a Obsahuje bibliografii
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| 650 |
0 |
7 |
|a marketingová komunikace
|7 ph115228
|2 czenas
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| 650 |
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7 |
|a marketingový management
|7 ph115229
|2 czenas
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| 650 |
0 |
7 |
|a marketing
|7 ph115227
|2 czenas
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| 650 |
0 |
9 |
|a communication in marketing
|2 eczenas
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| 650 |
0 |
9 |
|a marketing management
|2 eczenas
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| 650 |
0 |
9 |
|a marketing
|2 eczenas
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| 655 |
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7 |
|a příručky
|7 fd133209
|2 czenas
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| 655 |
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9 |
|a handbooks and manuals
|2 eczenas
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| 700 |
1 |
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|a Mašková Křápková, Eva,
|d 1963-
|7 hka2017949241
|4 trl
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| 856 |
4 |
1 |
|u https://www.bookport.cz/kniha/tohle-je-marketing-6092/
|z Elektronická verze přístupná pouze pro studenty a pracovníky ESF a FSS MU
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