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20200219112641.0 |
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190322s2019 xxu||||| |||||||||||eng d |
| STA |
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|a POSLANO DO SKCR
|b 2019-06-17
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| 020 |
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|a 978-1-138-28134-9
|q (hbk)
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| 020 |
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|a 978-1-138-28135-6
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| 040 |
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|a BOD031
|b cze
|e rda
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| 072 |
|
7 |
|a 338.3/.4
|x Hospodářská a výrobní odvětví
|2 Konspekt
|9 4
|
| 080 |
|
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|a 159.922.4
|2 MRF
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| 080 |
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|a 658.626
|2 MRF
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| 080 |
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|a 339.138
|2 MRF
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| 080 |
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|a 338.48-4:339.138
|2 MRF
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| 080 |
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|a 332.146
|2 MRF
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| 080 |
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|a 159.923.2
|2 MRF
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| 245 |
0 |
0 |
|a Bridging disciplinary perspectives of country image, reputation, brand, and identity /
|c edited by Diana Ingenhoff, Candace White, Alexander Buhmann, and Spiro Kiousis
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| 250 |
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|a First published
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| 264 |
|
1 |
|a New York :
|b Routledge, Taylor & Francis Group,
|c 2019
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| 300 |
|
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|a xiii, 309 stran
|
| 336 |
|
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|a text
|b txt
|2 rdacontent
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| 337 |
|
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|a bez média
|b n
|2 rdamedia
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| 338 |
|
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|a svazek
|b nc
|2 rdacarrier
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| 650 |
0 |
7 |
|a identita
|7 ph121025
|2 czenas
|
| 650 |
0 |
7 |
|a marketing destinací
|7 ph370265
|2 czenas
|
| 650 |
0 |
7 |
|a marketing
|7 ph115227
|2 czenas
|
| 650 |
0 |
7 |
|a národní mentalita
|7 ph123434
|2 czenas
|
| 650 |
0 |
7 |
|a obchodní značky
|7 ph166532
|2 czenas
|
| 650 |
0 |
7 |
|a teritoriální marketing
|7 ph201923
|2 czenas
|
| 650 |
0 |
9 |
|a brand name products
|2 eczenas
|
| 650 |
0 |
9 |
|a destination marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a identity
|2 eczenas
|
| 650 |
0 |
9 |
|a marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a national characteristics
|2 eczenas
|
| 650 |
0 |
9 |
|a regional marketing
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 700 |
1 |
|
|a Ingenhoff, Diana,
|d 1971-
|4 edt
|
| 700 |
1 |
|
|a White, Candace,
|d 1953-
|7 mub20201064694
|4 edt
|
| 700 |
1 |
|
|a Buhmann, Alexander
|4 edt
|
| 700 |
1 |
|
|a Kiousis, Spiro
|7 uk2012687327
|4 edt
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| CAT |
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|c 20210614
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|a POSLANO DO SKCR
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