|
|
|
|
| LEADER |
02893nam a22007217a 4500 |
| 001 |
MUB01000608903 |
| 003 |
CZ BrMU |
| 005 |
20240313105934.0 |
| 008 |
091208s2009 xr ||||| |||||||||||cze d |
| STA |
|
|
|a POSLANO DO SKCR
|b 2019-04-17
|
| 015 |
|
|
|a cnb001993170
|
| 020 |
|
|
|a 978-80-7261-207-9
|
| 040 |
|
|
|a BOD022
|b cze
|
| 072 |
|
7 |
|a 659
|x Reklama. Public relations. Média
|2 Konspekt
|9 4
|
| 080 |
|
|
|a 659.1
|2 MRF
|
| 080 |
|
|
|a 658.8:316.77
|2 MRF
|
| 080 |
|
|
|a 658.8
|2 MRF
|
| 080 |
|
|
|a 658.626
|2 MRF
|
| 080 |
|
|
|a (048.8)
|2 MRF
|
| 100 |
1 |
|
|a Bárta, Vladimír,
|d 1933-
|7 jk01010818
|4 aut
|
| 245 |
1 |
0 |
|a Retail marketing /
|c Vladimír Bárta, Ladislav Pátík, Milan Postler
|
| 250 |
|
|
|a Vyd. 1.
|
| 260 |
|
|
|a Praha :
|b Management Press,
|c 2009
|
| 300 |
|
|
|a 326 s.
|
| 504 |
|
|
|a Obsahuje bibliografii a rejstřík.
|
| 650 |
0 |
7 |
|a reklama a propagace
|7 ph116035
|2 czenas
|
| 650 |
0 |
7 |
|a marketingová komunikace
|7 ph115228
|2 czenas
|
| 650 |
0 |
7 |
|a marketing
|7 ph115227
|2 czenas
|
| 650 |
0 |
7 |
|a obchodní značky
|7 ph166532
|2 czenas
|
| 650 |
0 |
9 |
|a advertising
|2 eczenas
|
| 650 |
0 |
9 |
|a communication in marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a brand name products
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 700 |
1 |
|
|a Pátík, Ladislav
|7 xx0109502
|4 aut
|
| 700 |
1 |
|
|a Postler, Milan,
|d 1960-
|7 mzk2004230463
|4 aut
|
| CAT |
|
|
|a PUTNOVA
|b 02
|c 20091208
|l MUB01
|h 1008
|
| CAT |
|
|
|a KUZELIKOVA
|b 02
|c 20091209
|l MUB01
|h 1056
|
| CAT |
|
|
|a BATCH-UPD
|b 02
|c 20091219
|l MUB01
|h 0828
|
| CAT |
|
|
|a HONIGOVA
|b 02
|c 20100201
|l MUB01
|h 1444
|
| CAT |
|
|
|a BATCH-UPD
|b 02
|c 20100501
|l MUB01
|h 1227
|
| CAT |
|
|
|a PUTNOVAX
|b 02
|c 20100922
|l MUB01
|h 1310
|
| CAT |
|
|
|a batch
|b 00
|c 20120324
|l MUB01
|h 0133
|
| CAT |
|
|
|c 20120610
|l MUB01
|h 1958
|
| CAT |
|
|
|a HANKAX
|b 02
|c 20121107
|l MUB01
|h 1455
|
| CAT |
|
|
|a BATCH
|b 00
|c 20130304
|l MUB01
|h 1012
|
| CAT |
|
|
|c 20140127
|l MUB01
|h 1900
|
| CAT |
|
|
|c 20150404
|l MUB01
|h 0433
|
| CAT |
|
|
|c 20150703
|l MUB01
|h 1115
|
| CAT |
|
|
|a BATCH
|b 00
|c 20151226
|l MUB01
|h 0045
|
| CAT |
|
|
|c 20190417
|l MUB01
|h 0935
|
| CAT |
|
|
|c 20200226
|l MUB01
|h 2341
|
| CAT |
|
|
|a BATCH-UPD
|b 00
|c 20200514
|l MUB01
|h 2354
|
| CAT |
|
|
|c 20210614
|l MUB01
|h 0943
|
| CAT |
|
|
|c 20210614
|l MUB01
|h 1932
|
| CAT |
|
|
|a FUKSOVA
|b 02
|c 20240313
|l MUB01
|h 1059
|
| LOW |
|
|
|a POSLANO DO SKCR
|b 2019-04-17
|
| 994 |
- |
1 |
|l MUB01
|l MUB01
|m BOOK
|1 ESF
|a Ekonomicko-správní fakulta
|2 VOLNY
|b volný výběr
|3 MAR-418
|5 4200458282
|8 20091208
|f 70
|f Prezenční
|r 20091208
|
| 994 |
- |
1 |
|l MUB01
|l MUB01
|m BOOK
|1 ESF
|a Ekonomicko-správní fakulta
|2 VOLNY
|b volný výběr
|3 MAR-418
|5 4200458283
|8 20091208
|f 74
|f Měsíční
|r 20091208
|
| 994 |
- |
1 |
|l MUB01
|l MUB01
|m BOOK
|1 ESF
|a Ekonomicko-správní fakulta
|2 VOLNY
|b volný výběr
|3 MAR-418
|5 4200458284
|8 20091208
|f 74
|f Měsíční
|r 20091208
|
| AVA |
|
|
|a ECO50
|b ESF
|c volný výběr
|d MAR-418
|e available
|t K dispozici
|f 3
|g 0
|h N
|i 59
|j VOLNY
|