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| 072 | 7 | |a 659 |x Reklama. Public relations. Média |2 Konspekt |9 4 | |
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| 080 | |a 659.113 |2 MRF | ||
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| 100 | 1 | |a Vysekalová, Jitka, |d 1941-2024 |7 jk01151219 |4 dis | |
| 245 | 1 | 0 | |a Reklama : |b jak dělat reklamu / |c Jitka Vysekalová, Jiří Mikeš. |
| 246 | 1 | 8 | |a Reklama - jak dělat reklamu |
| 250 | |a 2., aktualiz. a rozš. vyd. | ||
| 260 | |a Praha : |b Grada, |c 2007. | ||
| 300 | |a 182 s. : |b il. | ||
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| 504 | |a Obsahuje bibliografii a rejstřík. | ||
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