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| LEADER |
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MUB01000414885 |
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CZ BrMU |
| 005 |
20051017095733.0 |
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051013s2005 xr ||||| |||||||||||cze d |
| STA |
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|a POSLANO DO SKCR
|b 2011-05-11
|
| 015 |
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|a cnb001576167
|
| 020 |
|
|
|a 80-245-0902-4
|
| 040 |
|
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|a BOD022
|b cze
|d BOD022
|
| 080 |
|
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|a 658.8:005.52
|2 MRF
|
| 080 |
|
|
|a 316.77
|2 MRF
|
| 080 |
|
|
|a 005.552.1
|2 MRF
|
| 080 |
|
|
|a 658.8:005.21
|2 MRF
|
| 080 |
|
|
|a 658.8:005
|2 MRF
|
| 100 |
1 |
|
|a Jakubíková, Dagmar,
|d 1948-
|7 xx0009372
|
| 245 |
1 |
0 |
|a Strategický marketing /
|c Dagmar Jakubíková.
|
| 250 |
|
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|a Vyd. 1.
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| 260 |
|
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|a V Praze :
|b Vysoká škola ekonomická,
|c 2005.
|
| 300 |
|
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|a 209 s.
|
| 504 |
|
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|a Bibliografie: s. 205-208
|
| 650 |
0 |
7 |
|a cenová politika
|7 ph316284
|2 czenas
|
| 650 |
0 |
7 |
|a distribuce zboží
|7 ph265666
|2 czenas
|
| 650 |
0 |
7 |
|a komunikace (sdělování)
|7 ph114956
|2 czenas
|
| 650 |
0 |
7 |
|a marketingový management
|7 ph115229
|2 czenas
|
| 650 |
0 |
7 |
|a marketingový výzkum
|7 ph115230
|2 czenas
|
| 650 |
0 |
7 |
|a strategický marketing
|7 ph116292
|2 czenas
|
| 650 |
0 |
7 |
|a výrobky
|7 ph116699
|2 czenas
|
| 650 |
0 |
9 |
|a commercial products
|2 eczenas
|
| 650 |
0 |
9 |
|a distribution of goods
|2 eczenas
|
| 650 |
0 |
9 |
|a human communication
|2 eczenas
|
| 650 |
0 |
9 |
|a marketing management
|2 eczenas
|
| 650 |
0 |
9 |
|a marketing research
|2 eczenas
|
| 650 |
0 |
9 |
|a price policy
|2 eczenas
|
| 650 |
0 |
9 |
|a strategic marketing
|2 eczenas
|
| 710 |
2 |
|
|a Vysoká škola ekonomická v Praze.
|b Podnikohospodářská fakulta
|7 kn20010709402
|4 pbl
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| 994 |
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|1 ESF
|a Ekonomicko-správní fakulta
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| 994 |
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|3 MAR-309
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