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951123s1995 xr ||||| |||||||||||cze d |
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1 |
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|a Ott, Richard
|* [marketing]
|4 aut
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| 245 |
1 |
0 |
|a Vytváření poptávky /
|c Richard Ott ; [z anglického originálu přeložil Stanislav Spanilý]
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| 250 |
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|a Vyd. 1.
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| 260 |
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|a Praha :
|b Grada,
|c 1995
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| 300 |
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|a 221 s.
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| 650 |
0 |
7 |
|a ekonomie
|7 ph114430
|2 czenas
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| 650 |
0 |
7 |
|a marketing
|7 ph115227
|2 czenas
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| 650 |
0 |
7 |
|a motivace
|7 ph115358
|2 czenas
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| 650 |
0 |
7 |
|a reklama a propagace
|7 ph116035
|2 czenas
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| 650 |
0 |
7 |
|a spotřebitelská poptávka
|7 ph125965
|2 czenas
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| 650 |
0 |
9 |
|a advertising
|2 eczenas
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| 650 |
0 |
9 |
|a consumer demand
|2 eczenas
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| 650 |
0 |
9 |
|a economics
|2 eczenas
|
| 650 |
0 |
9 |
|a marketing
|2 eczenas
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| 650 |
0 |
9 |
|a motivation (psychology)
|2 eczenas
|
| 655 |
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7 |
|a monografie
|7 fd132842
|2 czenas
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| 655 |
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9 |
|a monographs
|2 eczenas
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| 700 |
1 |
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|a Spanilý, Stanislav
|7 jx20051221028
|4 trl
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| 765 |
0 |
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|t Creating demand
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