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030122s2003 xxu||||| |||||||||||eng|d |
| STA |
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|a POSLANO DO SKCR
|b 2009-11-12
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| 020 |
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|a 0-13-041977-X
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| 040 |
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|a BOD022
|b cze
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| 072 |
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7 |
|a 658
|x Řízení a správa podniku
|2 Konspekt
|9 4
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| 080 |
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|a 658.8:005.21
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| 080 |
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| 080 |
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| 100 |
1 |
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|a Kotler, Philip,
|d 1931-
|7 jn20011018131
|4 aut
|
| 245 |
1 |
0 |
|a Strategic marketing for nonprofit organizations /
|c Alan R. Andreasen, Philip Kotler
|
| 250 |
|
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|a 6th ed.
|
| 260 |
|
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|a Upper Saddle River :
|b Prentice-Hall,
|c 2003
|
| 300 |
|
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|a vii, 536 s.
|
| 500 |
|
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|a Index.
|
| 500 |
|
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|a Poznámky.
|
| 650 |
0 |
7 |
|a strategický marketing
|7 ph116292
|2 czenas
|
| 650 |
0 |
7 |
|a neziskové organizace
|7 ph115448
|2 czenas
|
| 650 |
0 |
9 |
|a strategic marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a nonprofit organizations
|2 eczenas
|
| 655 |
|
7 |
|a monografie
|7 fd132842
|2 czenas
|
| 655 |
|
9 |
|a monographs
|2 eczenas
|
| 700 |
1 |
|
|a Andreasen, Alan R.,
|d 1934-
|7 xx0040864
|4 aut
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