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| LEADER |
03229ctm a22008177a 4500 |
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MUB01000206787 |
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| 005 |
20110715150813.0 |
| 008 |
970909s1997 xr ||||| |||||||||||cze|d |
| STA |
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|a POSLANO DO SKCR
|b 2009-11-10
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| 040 |
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|a BOD022
|b cze
|d BOD022
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| 100 |
1 |
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|a Fišer, Radek
|* [absolvent ESF MU]
|4 dis
|
| 245 |
1 |
0 |
|a Marketingová strategie cestovní kanceláře Mamut tour s.r.o.
|h [rukopis] /
|c vypracoval Radek Fišer ; vedoucí závěrečné práce Miroslav Foret.
|
| 250 |
|
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|a 1. vyd.
|
| 260 |
|
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|a Brno :
|b Masarykova univerzita,
|c 1997.
|
| 300 |
|
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|a 83 s.
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| 504 |
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|a Bibliografie: s. 81-82.
|
| 650 |
0 |
7 |
|a cestovní ruch
|7 ph119113
|2 czenas
|
| 650 |
0 |
7 |
|a marketingový mix
|2 CZ-BrMU
|
| 650 |
0 |
7 |
|a marketing
|7 ph115227
|2 czenas
|
| 650 |
0 |
7 |
|a strategický marketing
|7 ph116292
|2 czenas
|
| 650 |
0 |
9 |
|a marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a strategic marketing
|2 eczenas
|
| 650 |
0 |
9 |
|a tourism
|2 eczenas
|
| 655 |
|
7 |
|a diplomové práce
|7 fd132022
|2 czenas
|
| 700 |
1 |
|
|a Foret, Miroslav,
|d 1946-
|7 jx20070430004
|% UČO 291
|4 ths
|
| 710 |
2 |
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|a Masarykova univerzita.
|b Ekonomicko-správní fakulta.
|4 dgg
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