Market driven political advertising : social, digital and mobile marketing /

Autor Hughes, Andrew
Vydáno 2018

Political marketing in the 2016 U.S. presidential election /

Vydáno 2018

Political branding strategies : campaigning and governing in Australian politics /

Autor Downer, Lorann
Vydáno 2016

Marketing the Third Reich : persuasion, packaging and propaganda /

Autor O'Shaughnessy, Nicholas J., 1954-
Vydáno 2018

Routledge handbook of political marketing /

Vydáno 2011

Political marketing : principles and applications /

Autor Lees-Marshment, Jennifer
Vydáno 2014

Running : how to design and execute a winning political campaign /

Autor Fusco, Peter J., Sr.
Vydáno 2008

Political marketing : principles and applications /

Autor Lees-Marshment, Jennifer, Conley, Brian, Elder, Edward, Pettitt, Robin, Raynauld, Vincent, 1982-, Turcotte, André
Vydáno 2019

Thirty years of political campaigning in central and eastern Europe /

Vydáno 2019

New perspectives on negative campaigning : why attack politics matters /

Vydáno 2015

Brand command : Canadian politics and democracy in the age of message control /

Autor Marland, Alexander J., 1973-
Vydáno 2016

The marketing revolution in politics : what recent U.S. presidential campaigns can teach us about effective marketing /

Autor Newman, Bruce I., 1953-
Vydáno 2016

Wahlbeeinflussung bei Bürgermeisterwahlen : Handbuch für die Praxis /

Autor Schroft, Frank W.
Vydáno 2011

Everything you think you know about politics-- and why you're wrong /

Autor Jamieson, Kathleen Hall, 1946-
Vydáno 2000

The electoral challenge : theory meets practice /

Vydáno 2011

Political marketing. Volume I, Political marketing : concepts and theories /

Vydáno 2011

Political marketing. Volume II, The political marketing mix : strategy and implementation /

Vydáno 2011

Political marketing. Volume III, Ethics, practices, and advances in political marketing /

Vydáno 2011

Issues v české politice

Autor Eibl, Otto, 1981-
Vydáno 2011

Political marketing : theoretical and strategic foundations /

Autor Cwalina, Wojciech, 1971-, Falkowski, Andrzej, 1953-, Newman, Bruce I., 1953-
Vydáno 2011