The strategy of rhetoric : campaigning for the American Constitution /

Autor Riker, William H., 1920-1993
Vydáno 1996

Campaign communication and political marketing /

Autor Maarek, Philippe J.
Vydáno 2011

The victory lab : the secret science of winning campaigns /

Autor Issenberg, Sasha
Vydáno 2012

Public opinion /

Autor Glynn, Carroll J., Herbst, Susan, Lindeman, Mark, O'Keefe, Garrett J., 1946-, Shapiro, Robert Y., 1953-
Vydáno 2016

The marketing revolution in politics : what recent U.S. presidential campaigns can teach us about effective marketing /

Autor Newman, Bruce I., 1953-
Vydáno 2016