The political campaign desk reference : a guide for campaign managers and candidates running for elected office /

Autor McNamara, Michael
Vydáno 2008

The mass marketing of politics : democracy in an age of manufactured images /

Autor Newman, Bruce I., 1953-
Vydáno 1999

Campaign boot camp : basic training for future leaders /

Autor Pelosi, Christine.
Vydáno 2007

Campaign warriors : the role of political consultants in elections /

Vydáno 2000

Political campaigns and political advertising : a media literacy guide /

Autor Baker, Frank W.
Vydáno 2009

The political brain : the role of emotion in deciding the fate of the nation /

Autor Westen, Drew, 1959-
Vydáno 2007

Inside political campaigns : chronicles--and lessons--from the trenches /

Vydáno 2011

The victory lab : the secret science of winning campaigns /

Autor Issenberg, Sasha
Vydáno 2012

Campaign communication and political marketing /

Autor Maarek, Philippe J.
Vydáno 2011

New directions in campaigns and elections /

Vydáno 2011

The strategy of rhetoric : campaigning for the American Constitution /

Autor Riker, William H., 1920-1993
Vydáno 1996

The positive case for negative campaigning /

Autor Mattes, Kyle, Redlawsk, David P., 1958-
Vydáno 2014

Good reason to run : women and political candidacy /

Vydáno 2020

Public opinion /

Autor Glynn, Carroll J., Herbst, Susan, Lindeman, Mark, O'Keefe, Garrett J., 1946-, Shapiro, Robert Y., 1953-
Vydáno 2016

The marketing revolution in politics : what recent U.S. presidential campaigns can teach us about effective marketing /

Autor Newman, Bruce I., 1953-
Vydáno 2016

Air wars : television advertising and social media in election campaigns 1952-2012 /

Autor West, Darrell M., 1954-
Vydáno 2014