Marketing the populist politician : the demotic democrat /

Autor Busby, Robert
Vydáno 2009

Going dirty : the art of negative campaigning /

Autor Mark, David, 1973-
Vydáno 2006

The SAGE handbook of political advertising /

Vydáno 2006

The idea of political marketing /

Vydáno 2002

The problem of political marketing /

Autor Savigny, Heather, 1969-
Vydáno 2008

The marketing of the president : political marketing as campaign strategy /

Autor Newman, Bruce, 1950-
Vydáno 1994

Campaigns and elections American style /

Vydáno 2004

The spot : the rise of political advertising on television /

Autor Diamond, Edwin, 1925-1997, Bates, Stephen, 1954-
Vydáno 1992

Winning elections with political marketing /

Vydáno 2006

Campaigns and political marketing /

Vydáno 2006

Campaign for president : the managers look at 2004 /

Vydáno 2006

Campaign craft : the strategies, tactics, and art of political campaign management /

Autor Shea, Daniel M., Burton, Michael John
Vydáno 2006

Current issues in political marketing /

Vydáno 2005

Running : how to design and execute a winning political campaign /

Autor Fusco, Peter J., Sr.
Vydáno 2008

Political branding strategies : campaigning and governing in Australian politics /

Autor Downer, Lorann
Vydáno 2016

Market driven political advertising : social, digital and mobile marketing /

Autor Hughes, Andrew
Vydáno 2018

Political marketing in the 2016 U.S. presidential election /

Vydáno 2018

Marketing the Third Reich : persuasion, packaging and propaganda /

Autor O'Shaughnessy, Nicholas J., 1954-
Vydáno 2018

Routledge handbook of political marketing /

Vydáno 2011

Political marketing : principles and applications /

Autor Lees-Marshment, Jennifer, Conley, Brian, Elder, Edward, Pettitt, Robin, Raynauld, Vincent, 1982-, Turcotte, André
Vydáno 2019