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topic_facet:"communication in marketing"
topic_facet:"customer relationship management"
author_facet:"Kašík, Milan, 1948-"
author_facet:"Havlíček, Karel, 1969-"
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Marketing při utváření podnikové strategie /
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Kašík, Milan, 1948-
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Havlíček, Karel, 1969-
Published 2015
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Suggested Topics: communication in marketing
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Suggested Topics: customer relationship management
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Author: Kašík, Milan, 1948-
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Author: Havlíček, Karel, 1969-
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Faculty of Economics and Administration
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Book
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Havlíček, Karel, 1969-
Kašík, Milan, 1948-
Language
Czech
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communication in marketing
customer relationship management
marketing
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marketingová komunikace
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strategic marketing
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strategický marketing
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