Going dirty : the art of negative campaigning /

Autor Mark, David, 1973-
Vydáno 2006

The idea of political marketing /

Vydáno 2002

Campaigns and political marketing /

Vydáno 2006

The problem of political marketing /

Autor Savigny, Heather, 1969-
Vydáno 2008

Political branding strategies : campaigning and governing in Australian politics /

Autor Downer, Lorann
Vydáno 2016

Political marketing : principles and applications /

Autor Lees-Marshment, Jennifer, Conley, Brian, Elder, Edward, Pettitt, Robin, Raynauld, Vincent, 1982-, Turcotte, André
Vydáno 2019

The marketing revolution in politics : what recent U.S. presidential campaigns can teach us about effective marketing /

Autor Newman, Bruce I., 1953-
Vydáno 2016

New perspectives on negative campaigning : why attack politics matters /

Vydáno 2015

Political marketing : principles and applications /

Autor Lees-Marshment, Jennifer
Vydáno 2014

Consumer democracy : the marketing of politics /

Autor Scammell, Margaret
Vydáno 2014