Statistical modeling and analysis for database marketing : effective techniques for mining big data /

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Bibliographic Details
Main Author: Ratner, Bruce (Author)
Format: Book
Language:English
Published: Boca Raton, Fla. : Chapman & Hall/CRC, c2003
Subjects:
Online Access:Publisher description
Description
Physical Description:362 p. : ill. ; 24 cm.
Bibliography:Includes bibliographical references and index
ISBN:1-57444-344-5