APA Citation

Johansson, J. K. (2006). Global marketing: Foreign entry, local marketing & global management (4th ed.). Boston: McGraw-Hill/Irwin.

Chicago Style Citation

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing & Global Management. 4th ed. Boston: McGraw-Hill/Irwin, 2006.

MLA Citation

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing & Global Management. 4th ed. Boston: McGraw-Hill/Irwin, 2006.

Warning: These citations may not always be 100% accurate.