Marketingová komunikace /

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Bibliographic Details
Main Authors: Pelsmacker, Patrick de, 1957- (Author), Geuens, Maggie, 1969- (Author), Bergh, Joeri van den, 1971- (Author)
Format: Book
Language:Czech
Published: Praha : Grada, 2003
Subjects:
Related Items:Translation of: Marketing communications
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